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It’s not being provocative for sake of provocation:Mindshare on 6 Pack Band

‘6 Pack Band’ a unique concept and initiative fetched Mindshare Mumbai a Grand Prix in Glass Lion at the recently concluded Cannes Lions International Festival of Creativity. 6 Pack Band is a transgender pop group supported by Brooke Bond Red Label. This initiative brought together Mindshare, Brooke Bond and Y-Films, the youth wing of Yash Raj Films t

Technology is being misused to substitute storytelling: Prahlad Kakar

Prahlad Kakkar is a leading ad film director and the founder and main director for Genesis Film Productions, a leading production house established in 1977. He is known for his irreverent humour, memorable brand building campaigns and has created Award winning commercials for corporates and agencies in India and the Asia Pacific region. Known as the ‘Ad gur

Times Network’s Rohit Tugnait joins 101India.com as Business Head

Rohit Tugnait, former National Revenue Head at Zoom, has joined youth-focused content portal 101India.com as Business Head. Tugnait’s mandate would be to consolidate and grow the sales operations and build out 101India’s branded content agency. Prior to his appointment at 101India.com, Tugnait was in charge of t

After Nuts Guts Glory, Micromax celebrates language diversity of India

Micromax Informatics has embarked on a massive 360-degree campaign that challenges the notion of proficiency in English being an integral part of success. The campaign, themed ‘Angrezipanti Ko Dikhao Angootha’, draws inspiration from the fact that a lot of heroes in real life come from diverse cultural and regional backgrounds and have done e

FSSAI signs MoU with ASCI to monitor misleading F&B ads

Continuing with the momentum towards supporting co-regulation in advertising, the Food Safety and Standards Authority of India (FSSAI) has signed an MoU with the Advertising Standard Council of India (ASCI). Addressing the cases of misleading advertisements in the Food and Beverage sector (F&B), ASCI will comprehensively monitor these advertisements across va
It’s not being provocative for sake of provocation:Mindshare on 6 Pack Band
Technology is being misused to substitute storytelling: Prahlad Kakar
Times Network’s Rohit Tugnait joins 101India.com as Business Head
After Nuts Guts Glory, Micromax celebrates language diversity of India
FSSAI signs MoU with ASCI to monitor misleading F&B ads
India’s largest food products marketing organization Amul today announced its sponsorship of the Indian contingent at the biggest multi-sport event – the Rio 2016
Care World TV, the largest healthcare satellite channel in Asia is now also one of the first to become available through a host of internet television broadcasting platforms.
MUMBAI...it is a name that brings to mind cinema celebrities, buzzing lanes of traffic, and balmy beaches. With its rich history, this much written about city still harbors
ZenithOptimedia Group and Google has just concluded the first ever Zoogle Day in India. The digital marketing event focussed was on the
The Effie Awards India 2015 saw Mullen Lowe Lintas Group, India put up a strong show. The agency was adjudged Agency of the Year and also walked
To be ‘Good Leader’, just adopt 15 basic and simple characteristics, says international business consultant Manish Behl. According to
Though the year 2016 started two days back, it is the first day in office for most of us in the new year, and hence here is wishing you a happy
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