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"Marketing - Celebrity Marketing" Category
Tue, May 21, 2013
Sahil International ropes in Hrithik Roshan as the brand ambassador!
Posted by Adgully Bureau May 21st, 2013 at 08:15 am
Sahil International, the exclusive & authorized importer and distributor of all Ground Zero products in India has signed up Bollywood superstar Hrithik Roshan, to endorse their brand of hi-end car entertainment products in India. Ground Zero is the leader in the car...
Categories: Marketing, Celebrity Marketing,
Mon, May 20, 2013
Pele signs for Team Volkswagen
Posted by Adgully Bureau May 20th, 2013 at 00:20 am
Global football legend Pelé has been signed as Brand Ambassador for one of the world’s biggest automotive brands, Volkswagen – a leadership role that will see Pelé representing the company during the 2014 FIFA World Cup and in the period leading up...
Categories: Marketing, Celebrity Marketing,
Fri, May 17, 2013
John Abraham unveils Philips' Mpower!
Posted by Adgully Bureau May 17th, 2013 at 00:16 am
Philips, India’s leading lifestyle brand, today took the concept of male grooming to the next level by launching MPOWER, an iconic male grooming and styling range. Unveiled by John Abraham, Bollywood actor and Philips Male Grooming brand ambassador, the MPOWER range is...
Categories: Marketing, Celebrity Marketing,
Wed, May 15, 2013
Häagen-Dazs hires Bradley Cooper as brand ambassador!
Posted by Adgully Bureau May 15th, 2013 at 01:15 am
Luxury ice cream brand, Häagen-Dazs, has announced the launch of a new global campaign across all of its key territories. The advertising campaign, its largest global campaign ever, captures the sexy, yet sophisticated essence of Häagen-Dazs. The...
Categories: Marketing, Celebrity Marketing,
Arjun Rampal the new face for NIVEA MEN Skin Care range!
Posted by Adgully Bureau May 15th, 2013 at 01:01 am
Global skin care market leader NIVEA with over 90 years of skin expertise in Men’s skincare announced repositioning of its male grooming range with the launch of a new brand mission that aims to help men fulfill their everyday potential. The NIVEA MEN brand will...
Categories: Marketing, Celebrity Marketing,
Tue, May 14, 2013
Sri Lanka Tourism partners with Sanath Jayasuriya; launches ‘Get Sri Lankaned’
Posted by Adgully Bureau May 14th, 2013 at 07:15 am
Followed by the enormous success gained by the first ever 3day promotional campaign held in Bangalore, Sri Lanka’s second 3 day mega joint promotional campaign, named as “Get Sri Lankaned”, will be held in Mumbai from 17th -20th May 2013. Organized under the...
Categories: Marketing, Celebrity Marketing,
Fri, May 10, 2013
Intex ropes in Farhan Akhtar as Brand Ambassador for its mobility business
Posted by Adgully Bureau May 10th, 2013 at 08:15 am
Mobile phones, IT Accessories and electronic products company, Intex Technologies has announced Bollywood ace actor-director Farhan Akhtar as its Brand Ambassador for its range of Smartphones. The alliance is to cultivate the aggressively expanding mobile business of Intex...
Categories: Marketing, Celebrity Marketing,
Formula-1 racer Narain Karthikeyan and his mother launches range of eternal platinum jewellery!
Posted by Adgully Bureau May 10th, 2013 at 07:15 am
India’s pioneering Formula-1 racer Narain Karthikeyan and his mother celebrated their special bond with pure and eternal platinum today. Mrs Sheela Karthikeyan gifted her son a stylish precious platinum bracelet at the Joyalukkas flagship store in Chennai. Akshaya...
Categories: Marketing, Celebrity Marketing,
Wed, May 08, 2013
SRK takes up the mantle of HD Inspector!
Posted by Adgully Bureau May 8th, 2013 at 07:15 am
Charming, super-energetic and a workaholic are words that have been used to describe SRK innumerable times. But there’s another side to SRK that he takes very seriously. It’s SRK the perfectionist. Each time that he steps in front of the camera, he needs every...
Categories: Marketing, Celebrity Marketing,
Thu, May 02, 2013
PepsiCo launches Pepsi Atom; Picks Sushant Singh Rajput as brand ambassador!
Posted by Adgully Bureau May 2nd, 2013 at 07:30 am
This summer, get ready to be hit by more fizz, a stronger cola taste and the sharp hit of Pepsi Atom – the biggest beverage innovation from PepsiCo India. Pepsi Atom is the second mainstream cola from PepsiCo India portfolio, after the company’s iconic flagship...
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