DDB Health & Lifestyle bags the creative mandate for Wockhardt

Post a multi-agency pitch, DDB Health & Lifestyle won the creative mandate for Wockhardt.

 

Wockhardt Limited is a global pharmaceutical and biotechnology organisation, with focus on multi-disciplinary research and high technology manufacturing, providing quality medicines for a healthier world. Over 7,900 Wockhardt associates having 21 nationalities, across India, USA, UK, Ireland, France and some of the countries with emerging economies, streamlines its global operations. The Corporate Social Responsibility (CSR)  activities at Wockhardt are carried forward through a dedicated unit, Wockhardt Foundation. Wockhardt Hospitals, a chain of  Super Speciality hospitals in India is aligned with Partners Harvard Medical International, USA, providing world-class hospital care.

 

Commenting on handing of the creative mandate to DDB Health & Lifestyle, Wockhardt’s Founder Chairman & Group CEO, Dr. Habil Korakiwala, said, “We had conceptualized our communication to showcase the dramatic turnaround of our company’s results. We are happy with the outcome.”

 

On winning the account Soumitra Sen, President, DDB Health & Lifestyle, said, “It’s truly an honor and privilege to partner with Wockhardt and work closely with Dr. Habil Korakiwala, who is an industry stalwart. It’s like a dream come true for us.”