Karthik Lakshminarayan joins Vibrant Media

Karthik Lakshminarayan is slated to join Vibrant Media, the in-house agency of Reliance. He was earlier the COO of Madison Media where he served for almost 4 years.

Some time back it was reported by Adgully that Karthik Lakshminarayan has put down his paper in Madison as COO.

He joins Vibrant Media as the new Vice-President and his role would encompass developing Media Strategy for Reliance Jio to start with. He will be reporting to Nikhil Dave who is the Senior Vice-President of Vibrant.

He is likely to join in November and is currently serving notice within Madison.

He joined Madison Media in December 2012 as COO of Crest, to handle the ITC account. In January 2013 he was named COO of another unit called Ultra. Here he handled the accounts of Asian Paints and Godrej for the Group.

Karthik Lakshminarayan was not available to comment on it.