Q TV brings internet sensation ‘The MriDul’ to Indian homes

  QYOU Media India's Hindi General Entertainment Channel, Q TV, is set to elevate the entertainment quotient for its viewers with the launch of a new show, 'Mridul Ki Duniya’, in line with the channel’s Zara Hatke proposition. The show, starring the internet sensation Mridul, promises to bring laughter into households with its family-friendly, light-hearted content. Starting 15th January 2024, ‘Mridul Ki Duniya’ is scheduled to air from Monday to Friday at 8:30 PM, only on Q TV.

'Mridul Ki Duniya' showcases the humorous brilliance of Mridul, a talented creator known for his unique and hilarious take on the everyday lives of people around him. Set in a household where Mridul lives with his parents and older brother, Nitin, the show provides a delightful insight into their daily escapades. While Mridul's mother, who manages the household with a strictness that elicits laughter and relatability, adds a touch of realism to the amusing narrative, Mridul's father, known for his frugality, becomes the unwitting target of schemes concocted by Nitin and Mridul to extract a bit of pocket money from the household expenses. Mridul's specialty lies in infusing satire into the narrative of his videos, ensuring family-friendly entertainment that resonates with viewers of all ages. The show brings forth funny and light-hearted content tailored, with Mridul's distinct accent fostering a strong connection with the target audience.

Speaking on the launch of ‘Mridul Ki Duniya’, Raj Mishra, Group CEO of QYOU Media India, said, “In the dynamically evolving space of entertainment, we at QYOU Media India, continue to successfully navigate the uncharted formats of entertainment that resonate across demographics. Our flagship Hindi General Entertainment Channel, Q TV, spearheads growth with innovative formats, setting a precedent for engaging and relatable content. As we surge ahead, our focus remains steadfast on identifying avenues and crafting shows that not only captivate but also connect with the diverse tastes of our audiences. We are dedicated to continuously raising the bar, ensuring our viewers experience entertainment that mirrors their evolving preferences."

Dive into the world of laughter with 'Mridul Ki Duniya,' premiering on January 15 at 8:30 PM, Monday to Friday, only on Q TV.

About QYOU Media India:

QYOU Media operates in India and the United States producing and distributing content created by social media and digital content stars and creators. In India, via our flagship brand, Q TV and on connected TV, The Q Kahaniyan, Q GameX, Sadhguru TV, BH Live TV, we curate, produce and distribute premium content including television networks and VOD for cable and satellite television, OTT, mobile phones, smart TV’s and app-based platforms. Our India-based influencer marketing division, Chtrbox, is among India’s leading influencer marketing platforms connecting brands and social media influencers. In the United States, we create and manage influencer marketing campaigns for major film studios, game publishers and brands. Founded and created by industry veterans from Lionsgate, MTV, Disney and Sony, QYOU Media’s millennial and Gen Z-focused content reaches more than one billion consumers around the world every month. Experience our work at www.qyoumedia.com and www.theq.tv

About Q TV:

Q TV is an advertiser and influencer-marketing supported Hindi language content brand, Linear TV channel and VOD provider, delivering popular digital content from social media stars and leading digital video creators targeting Young Indian audiences. With a growing library of over 850 programs, the channel has reached over 122 million Television homes with partners including DD Free Dish (34), TATA PLAY (175), AIRTEL DTH (137), DISH TV (128), D2H (153), GTPL (16), Hathway (20), DEN (120/118) and Siti Cable Network; 676 million users on Mobile and Digital platforms including Snap, JioTV, Amazon Fire TV, Samsung TV Plus, MI TV, Chingari, Mzaalo, MX Player and Watcho.